The Times of India Group instituted the Pradeep Guha trophy for Young EMVIE Of The Year was awarded to young gun - Rupesh Shah, Wavemaker; Recognition...
The digital payments brand has piloted a truck art campaign with a fleet of trucks on highways in Maharashtra, covering Pune, Nashik & Mumbai to promote...
Adidas, which recently rolled out the new phase of its ‘Impossible Is Nothing’ campaign to express commitment to Indian women athletes, once again leverages the power...
According to Santosh Smith, Director, Capital Group, the India Talks conference is a much needed opportunity for the OOH industry to explore ways of getting back...
New Media Decision Makers Study from DPAA, Advertiser Perceptions and Xaxis shows strong momentum for DOOH advertising use
Mondelez India extends its ‘Do Nothing’ proposition for Cadbury 5 Star with the launch of ‘NothingCoin’, a new form of currency, that is supported by 360-degree...
“By providing marketers with the data they need within a convenient, interactive toolkit, AdQuick hopes to make OOH more accessible,” states Matthew O'Connor, CEO, AdQuick
The company has rolled out an OOH campaign in Delhi NCR, with 65 ads in the form of hoardings and physical ads in elevators of major...
The message appeared on the iconic London screen in full domination for 30 minutes
Platinum Outdoor helped the brand achieve clutter breaking impact with a guerrilla marketing approach and 500+ high impact media, including the largest outdoor media in Asia...
