He brings an experience of 25+ years in the industry
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
MSMA, India’s premier mall advertising agency known for its extensive network of digital and static screens, has taken up the Sponsorship of the Q&A segments of...
WOO President Tom Goddard provides an overview of the state of global OOH sphere, and the major catalysts for sustained business growth
Ocean Group CEO Stephen Joseph says that if used properly, AI should be a positive driver for the growth of better DOOH, democratising the channel and...
While the process for submission of self-certificates for TV/print/radio/digital or Internet advertising is defined, there is no mention of such certification for OOH advertising in the...
OAC 2024 will be held at Hilton Garden Inn, Embassy Manyata Business Park, Bengaluru on July 26-27
C D V Subbarao, CEO, Prakash Arts highlights the role of OAC as a platform for thought leadership and business networking for Indian OOH
These upscale malls attract premium shoppers, providing a diverse audience with ample time to engage with brand messages.
