With over 25 years’ experience in the media, digital, eCommerce and technology industry, Dan has a passion for continuous self-improvement, culture, stakeholder management, business transformation, team...
DOOH Academy’s Billboard Operators Guide is designed to educate independent billboard operators on several important concepts with respect to programmatic DOOH
Franck Vidal, Director, Southeast Asia Sales & Partnership, Vistar Media explains how the convergence of technology and creativity in pDOOH promises not just to elevate brand...
The ‘DPAA 2024 Omnichannel Decision-Makers Study’ was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the media, advertising, and ad tech...
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
The Jury judges entries in two groups
The entire campaign is designed to ensure maximum visibility, resonating deeply and generating awareness with audiences nationwide.
Brands need to think beyond vanilla outdoors to connect with audiences, says Ammar Millwala as he looks forward to the OAA 2024 judging.
OAC 2024 will be organised at Hilton Garden Inn, Embassy Manyata Business Park in Bengaluru on July 26-27.
India among the most dynamic ad markets this year
