Gopinath will interface with key clients, enhancing Starcom’s strategic product and delivery and will usher in greater growth and opportunities
Active Media Innovations ideated and executed the campaign in Mumbai
Soumitra Bhattacharyya had held the position since July 2014
Havas Group introduces programmatic trading platform Adcity Solution
AMP's revolutionary technology generates sophisticated data visualisations that enable strategists to more quickly evaluate and make better informed decisions that optimize placements for both traditional and...
Sri Sri Tattva commands strong multi-dimensional capabilities across the Ayurveda value chain making it a leader in Ayurveda-FMCG space
On a line that sees 7.5 million people travelling every day, this form of advertising commands a huge captive audience
Concessionaires planning to go to High Court for a stay on ban
The move highlights the industry’s gradual shift to programmatic buying and selling of media, especially as DOOH gains ground
The mandate includes media investment and strategic partnership covering print, television, online, OOH and radio