TIMDAA has executed the one-year campaign at Terminal 3 that started in end-April
The rebranding exercise that entails adding a prefix to the existing station name would fetch the company additional revenues
IOAA, as part of the Media & Entertainment Skill Centre (MESC), has initiated the steps to develop detailed Qualification Packs and Occupation Standards for each job...
According to a media report, KSIIDC plans to replace the commercial advertisements with images of Chief Minister Siddaramaiah and Infrastructure Development Minister RV Deshpande. The KSIIDC...
Indian Outdoor Advertising Association (IOAA), in coordination with business chamber PHDCCI, has presented the draft guidelines for a National Policy on Outdoor Advertising to the Apex...
After raising the tax by 2,000 per cent in the last six years, Ranchi Municipal Corporation is set to enforce the bylaws made in 2016 that...
The media plan and creatives for this campaign were planned by Laqshya Group, highlighting the differentiators of Harpic Red and Blue offerings. A mix of billboards,...
Indian Railways is striving to substantially increase its Non-Fare revenue by monetising its physical and digital assets such as trains (inside and outside), passengers, station platforms,...
A positive net impact on consumer spends could turn around the brand advertising spends, including OOH spends
As part of Indian Railways' plan to bring 6 stations under the RDN, Jaipur station will be the next to join the digital network
