The software, launched in 2018, integrates audience data on TV and Out of Home (OOH) TV viewership
The campaign will be rolled out shortly
BJP is all set to leverage the OOH medium ahead of the election, having already kicked off its campaign in Delhi that was executed by US...
The LED display will have balance sun-cutting brightness with low power consumption
BJP has finally rolled out its OOH election campaign that is visible across key locations of the capital city
The ranking has been done by the Airports Council International (ACI), the global trade association of international airports, published its preliminary world airport traffic rankings which...
Miami-based Ballyhoo Media makes the most of audiences at beaches and riverfronts
Luxury vehicle company Lexus received two awards
The first phase of the campaign will be centred on the message ‘Main bhi chowkidar’
The OOH firm’s digital screens went live after the Madras High Court quashed the tender cancellation order issued by the local corporation
