Bringing in his two decades of experience in OOH and many accolades, Gour Gupta joins DDB MudraMax as the Executive Director heading OOH, events and experiential.
It is estimated that the marketing spends for the brand will be around Rs.35 Crores.
Datsun launches and promotes its new car model redi-Go at Mumbai Airport's domestic terminal engagement zone.
When other media formats are going through rapid digital metamorphosis, how far can OOH lag from the digital boom? Outdoor Asia went out to do a...
The quiz was hosted by Nabendu Bhattacharyya, MD, Milestone Brandcom who held the audience in rapt attention with his exciting and engaging questions.
The 12th edition of Outdoor Asia Convention (OAC), 2016 was inaugurated at Hyatt Regency, Gurgaon this morning in association with Pioneer Publicity.
A 12-feet backlit replica of the Rooh Afza bottle surprises commuters in Varanasi.
S Kumar, MD, Srishti Communications reaffirms that knowledge is the critical source of cutting-edge ideas and solutions. The OAC is a compelling opportunity for the OOH...
Funfoods by Dr Oetker India creates high-decibel OOH campaign in Mumbai executed by Streettalk.