With over $9.13 billion in total OOH revenue for the year, a 4.6% increase from 2023, the report highlights how leading brands are leveraging both scale...
The campaign is executed by Posterscope
The campaign, which commenced on March 27th and is now in full swing, is making a significant impact across major cities and high-traffic areas throughout India.
Match spending could help businesses reach an additional 9.5m people, whilst one-to-one support and specialist events aim to help scale-ups on their journey to success
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
The outdoor strategy included branding across iconic city locations, busy marketplaces, hangout zones, offices, and malls, alongside premium in-flight visibility.
Pinwheel platform allows agency partners to directly fund vetted environmental programmes
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
The agency will help the brand maximize visibility through targeted marketing strategies and enhanced brand presence, ensuring greater reach and engagement with key audiences
The agency will be responsible for both traditional and digital media mandate that includes TV, Print, Radio, Cinema, Outdoor and Digital.
