Spread across 12 cities, the month-long campaign has been executed in print, digital, alternative and outdoor media
A mix of formats such as billboards, bus shelters and mall media has been used to garner maximum eyeballs
The 3-month programme is designed to deepen brand connect with consumers and retailers via Nukkad Natak and Movie-on-the wheels
Manas Mohan, Ideation Evangelist & Principal Consultant, SHARP, Laqshya Media Group, explains that with metrics, each segment within OOH media will be able to give specific...
Pawan Bansal, COO, Jagran Engage, listed out the factors for ensuring best ROI from transit media in his address at the 1st Transit Media Talks Conference...
The High Court of Kerala has issued an interim order and observed that the award of contract of Trivandrum International Airport will be done only after...
The Group has won the rights for operation, management and development of all 6 airports that are being privatised
With the large quantum of investments that will go into these airports, the infrastructure and services will be greatly augmented; in the medium to long term,...
K L Sharma will speak on theme of 'What makes airport advertising fly high'
The new logo reflects the broadening horizons of their business
