Global advertising and research architect Tony Jarvis, Proprietor & Research Architect at Olympic Media Consultancy, will hold discussions with heads and representatives of OOH media owning...
The brand rolled out one of the largest mass-customised outdoor campaigns in terms of geographical location and through context aware messaging. More than 20 copywriters and...
Storyboard Brandcom, a division of Milestone Brandcom, handled the display duties
The objective of the campaign was to communicate Vodafone's new offering and in the process activate the dormant subscribers and upscale the ticket (recharge) value per...
The OOH campaign, executed by Kinetic Worldwide India, is essentially targeted at the affluent urban youth
The campaign will culminate in mid-October
The BMW Experience Tour 2014 showcases the complete range of sedans and SAVs (Sports Activity Vehicle), demonstrating the superior driving dynamics on a specially designed test...
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
FM has proposed Rs 100 cr for Metro projects in Ahmedabad & Lucknow, development of airports in Tier I & II cities, and urban renewal plans...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
