A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Pinwheel platform allows agency partners to directly fund vetted environmental programmes
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
Bhoomi Lakhani, SOH National Head at Nexus Select Malls, shares how resilience, empathy, and strategic foresight have shaped her leadership in the OOH industry. Throughout Women's...
Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
Amanda Dorenberg, CEO, ArtsHouse Media Group emphasizes the transformative role of technology in digital out-of-home (DOOH) advertising, highlighting how programmatic DOOH is making the industry more...
Collaboration unlocks new DOOH campaign emissions insights for sustainability-minded media buyers, improves DOOH carbon footprint reporting
As the hashtag gained momentum, Schmooze amassed 13 million+ impressions on Twitter, securing the #1 trending spot on X (Twitter) with over 2,500+ organic posts fueling...
Matt Tymowski, CEO of ChargeEuropa, explored how e-charging stations can double as powerful advertising platforms at DDX Asia Expo.
The much awaited DDX Asia Business Conference has kicked off in Mumbai at The Bombay Exhibition Centre (Nesco), promising two days of insights on the digital...
