Le Borgne is responsible for JCDecaux's global data strategy aimed at accelerating the digital transformation of OOH media
This expansion is designed to consolidate the manufacturing of digital billboards and digital scoreboards and allows for a new line of high-resolution tight pixel pitch digital...
The partnership formalises a long term relationship between the BFC and Ocean which has used digital out of home (DOOH) across the years to support the...
Launch partners include Under Armour, Pepsi, Universal and R.E.M. Beauty
The campaign has been strategically deployed across departures and arrivals of domestic and international terminals, capturing the attention of 100% of passengers traveling nationally and internationally.
Prime Video executed the campaign alongside its agency partners Kulfi Collective, So Cheers, Initiative (IPG) and Trzy Innovationz.
By leveraging Broadsign's SSP, advertisers can now reach audiences through 35 integrated demand-side platforms (DSPs) - spanning omnichannel and OOH
Goddard describes the issue of sustainability as the “elephant in the boardroom”
With two solo categories - Indian and International - Advertising Rocks 2024 promises a global showcase of musical talent.
The new brand identity was developed together with the Zurich branding agency MADE Identity.