Agencies and media owners have their own dynamics that work at different levels in the OOH industry. For a win-win situation both need to add value...
The state of the OOH industry in any state is a reflection of how well the authorities and the industry support each other. Vishal Bhardwaj, P.C.S,...
Zydus Wellness in partnership with DDB Mudra Max and brand ambassador celebrity chef Sanjeev Kapoor has launched the'Khushiyan gino, Calories nahi' campaign to promote its Sugar...
The telecom major tries to associate the audience's excitement for Formula 1 with the brand name through 3D effect on hoardings and on-ground activation in Delhi.
Each facia of the gantry is about 50 feet x8 feet which can accommodate four brand campaigns at a time.
In their third OOH campaign, online player OLX has leveraged the OOH medium to educate the audience on selling unwanted goods and earn money in the...
Nicholas will be operating from Europe to drive revenues for Times Innovative Media (TIM) and TIM Delhi Airport Advertising (TIMDAA)
The larger-than-life'Dhaki' installation art was created on a moving canter which travelled through major locations in the city.
Significant limits have been proposed by the regulatory body with regard to advertisements on television limiting the duration of advertising on a broadcast channel. This obviously...
Being a new entrant in the Odisha market, the brand wanted to amplify its presence there and create a strong awareness through OOH
