Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
DOOH has the makings to make it big, say industry leaders
The agency is also expected to sign an agreement with Assam State Transport Corporation for sole advertising rights at ISBT, Guwahati
The Kolkata Municipal Corporation is expected to generate revenues of Rs 29.60 crore from the 8 clusters of roadside hoardings
The brand launched two campaigns, handled by Laqshya Solutions, to promote the Flipkart Helpline and their new mobile app respectively.
The campaign has been executed in all the five states of the region including West Bengal, Chattisgarh, Bihar, Odisha and Jharkhand.
The five pillars having 20 facia and 10 cantilevers gave the brand ample scope for displaying all their schemes in an explicit manner .
TIMDAA, a company known for driving state-of-the-art structures for clients, is now in the Limca Book of Records for installing the biggest site in the country,...
The brand has taken around 80 units of exposure across all outdoor vehicles in the city for a duration of 2 months.
The two-week long campaign was seen across the OOH media mix.