The campaign is executed by Greenline
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
Digital formats push OOH advertising to record highs, with transit and cinema placements leading the charge
Commuters at the HDFC SKY Ghatkopar Metro will have access to educational and informative content that highlights various aspects of the financial markets.
The rights are allotted for a period of 5 years
“From zero income from spaces within malls, we’re now seeing double-digit year-over-year growth in ad revenue across our portfolio,” says Nishank as he recognises the potential...
Arkaprava explores how brands can leverage mall media to engage high-value audiences and drive in-store traffic through impactful, integrated campaigns.
Preetam Patnaik, Head of Consumer Marketing, Continental Coffee shares his insights on how mall media is a rising media for advertisements for brands
“Expos provide opportunities to explore real-world applications, attend workshops, and foster collaboration across the industry. Expos are essential for driving the future of OOH by connecting...
Vipin will be in charge of the advertising department which falls under the licensing department among a total of 13 departments allotted to him
