The day II of OAC 2017 began with a highly interactive session by Noomi Mehta, President, IOAA in an Open House discussing the achievements of IOAA.
Raman Kalra, Partner, Entertainment & Media Sector, PwC India laid the founding session of ‘How emerging media consumption patterns impact OOH’ at the 13th edition of...
The 13th edition of Outdoor Advertising Convention (OAC), 2017 was inaugurated at Renaissance Convention Centre
Seagrams Royal Stag Cricket Gear and Servo Lubricants have signed up the deal for Title and Powered by on-ground partners of the India Tour of Sri...
The App will enable the users to access event details, speaker and Jury profiles, networks with a large number of delegates, participate in the Q&A sessions...
The Forevermark Journey wall, technology advanced training kiosk, 2D transparent display unit and a 360 degree photo booth were the few innovations crafted by the agency
The exclusive deal involves title rights, on-ground and in-stadia advertising rights for all the cricket matches played during the ongoing Sri Lanka v/s Zimbabwe and forthcoming...
ENO Cooling leveraged augmented reality (AR) for its Freeze Off campaign to create a live interactive brand experience for consumers. The event was organised in a...
Companies are pushing agencies with outdoor solutions that target right audience at right location
Apart from regular vinyl branding, Ola provides engaging opportunities via its Play platform and interactive experience to passengers
