Kunal Gurnani shares insights on the growth, challenges, and future potential of DOOH in India's evolving advertising landscape.
This high-impact OOH campaign transforms the station into a visual and interactive spectacle, capturing the game’s vibrant energy and Mumbai’s dynamic spirit.
After three hours, the countdown reached zero, and the billboard was unveiled to reveal a larger-than-life 3D steaming plate of biryani
In a super competitive business landscape, what will it take for media owners to market their out of home advertising properties as brands in their own...
This innovative, ticketless event seamlessly blended technology, entertainment, and sports, offering visitors an experience like never before.
As the hashtag gained momentum, Schmooze amassed 13 million+ impressions on Twitter, securing the #1 trending spot on X (Twitter) with over 2,500+ organic posts fueling...
The campaign is executed by Platinum Outdoor
Lokesh Dhanwani, Founder of Paper Parachute, and Jithu Prasad, Founder and CEO of Advertalyst, presented their innovative DOOH business offerings to attendees on day 2 of...
Gangasagar Amula, Director at Absen India, explored the 10 factors to consider for impactful DOOH media installation in his presentation on day 2 of DDX Asia...
Under the terms of the agreement, Ocean will continue to manage content for the world’s No 1 advertising DOOH screen well into the next decade
