The formats include impactful video walls, a network of digital screens, static media, wall wraps, interactive experience zones, billboards, etc.
Honours leaders from Australia, Canada and Portugal and creative from UK and China
The project pushed the definition of OOH with a collaborative use of technologies that digitally immersed fans into the NBA bubble's virtual stands from home
“OAC being one of the best platforms for the outdoor advertising community and has helped us throughout these years to network with industry leaders and promote...
The screens were purposefully placed at both Westfield retail and leisure centres in London, providing passers-by with a sensory experience to help them escape the city...
The innovation aims to create immersive experiences for the consumer for advertising content across different touchpoints in the cinema.
This unusual idea turns a glorious collection of children’s drawings into real life renders, accompanied by the simple question - How will you make our children’s...
The OOH major has maintained a long-standing brand association with OAC, extending key support to this annual event.
The 16th Outdoor Advertising Convention (OAC) will be held on August 17-18 at The Westin Mumbai Powai Lake (earlier Renaissance Mumbai Convention Centre)
OAC 2022 will direct laser focus on factors that spur investments in OOH/DOOH, enhance the creative quotient of the medium , and drive the technological transformation...
