The centralised communication solution will be integrated into various LED display formats placed on platforms, lobbies, and in videowall formats across the 62 stations of the...
Gaganpreet Singh Malhotra, Director, Wybor speaks about offering quality solutions in a price-sensitive market
Pawan will be speaking on industry regulation, policy advocacy, audience metrics, tech adoption, among others
Ashish Mishra will be sharing his perspectives on the theme: ‘Can OOH perform at every stage of the marketing funnel?’
“The OAA provides a valuable opportunity for industry professionals, agencies, and brands to showcase their best work and gain recognition for their efforts,” says Ambika Mehrotra
The creative team at Wrap2Earn transformed two iconic Ambassadors with Tira branding elements, ensuring these 'mobile billboards' captured millions of views during the 10-day campaign.
Global experts share their perspectives on the changing dynamics of OOH audience metrics at the WOO Global Congress
Sylvain Le Borgne, Group Chief Data Officer of JCDecaux, spoke about using data to boost profits at the recent WOO global congress in Hong Kong
“OAA is doing a wonderful job in recognising and celebrating outstanding creativity & innovation in the OOH domain,” says Amit Sinha.
Anna Bager, President & CEO, Out-of-Home Advertising Association of America (OAAA) talks about OOH’s new growth dynamics at the WOO Global Congress