The OOH creative creates instant connect with its ‘Namaste Gurugram’ tagline
OTT video releases add a dash of colour to OOH canvas
Infrastructure development, rail expansion, EV promotion among factors that could help drive OOH/DOOH growth
Education services, personal care products, auto brands seen most
The 4th largest city in Maharashtra has the potential for faster OOH growth
However, in the absence of a common currency for audience metrics, and lack of customised media packages, especially for DOOH, 'The Southern Advantage' may not be...
Sharing his comments on the spectacular event promotion, Kaushal Raj Sharma, Commissioner Varanasi, said that “ancient traditions of our country need to be packaged into authentic...
Siddalingappa B. Pujari, Managing Director, Karnataka State Marketing Communication & Advertising Ltd shares his perspectives on 'How OOH can be pivotal to Govt communications outreach'.
Dr Anup Dayanand Sadhu, Chief Commercial Manager, South Western Railway spoke about the factors augmenting investments in railway media.
The conference will direct laser focus on the emerging growth opportunities in the Southern India OOH spectrum