Anita Nayyar will be sharing her perspectives on OOH and impact advertising
Haresh Nayak, Founder & CEO, Connect Network says the rapid increase in number of DOOH screens available across the country is a testament to this medium’s...
The campaign was conceptualized and executed by Platinum Outdoor, a unit of Madison World
Rajib Basu will be sharing his perspectives on 'What's attention economy got to do with media: Direction finders for OOH'
The court takes cognizance of the non-commercial aspect of the messaging displayed on the hoardings, signages, etc
Dr Jain will be speaking on the theme of 'How a growing DMRC network is creating greater advertising opportunities'
Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...
The advertising agency won the rights following an extensive multi-agency pitch
Vinkoo Chakraborty, President, Rapport Chrome (an OOH arm of IPG Mediabrands India) says that conventional large formats provide impact, scale, and ubiquity, while traffic-facing DOOH takes...
The innovative mirrors combine cutting-edge technology with privacy-focused messaging to create a secure space for women to connect and support each other