The brand leverages festive time with an on-ground activity designed to build bond with the audience
The manufacturing unit is expected to reduce the importing cost of LED Display hardware from the abroad
DOOH Journey 2.0
Hosts on-ground promotions at 4 Premium Lounges across Delhi, Mumbai, Bangalore and Ahmedabad Airports
A public awareness campaign against the use of plastic was executed through audio ads at Bhilai Power House Station
Karan Shroff, Vice President Marketing at Unacademy shares the essence of OOH in 1st ever integrated brand campaign
As part of the integrated hyperlocal campaign, the brand takes an interesting route to evoke Dilli's regional pride by Delhi metro wrapping
The campaign claims delivery of approx. 1.51 Mn seconds by utilizing 100% Share-of-voice during course of overall exhibition tenure
The recently-held Pink Ball day and night test match played by India & Bangladesh at Eden Gardens in Kolkata writs large on OOH formats
Short campaign turnaround time is a major challenge, explains Rishika Kajaria, CEO, Andreal