Bright Outdoor Media secured exclusive advertising rights for Navi Mumbai Metro Line 1, enhancing its OOH portfolio with 85,000 sq. ft. of ad space across 11...
These new agreements encompass key transportation networks and a strategically located outdoor asset, further solidifying Telex's presence in the dynamic Indian advertising market.
The third edition of the conference is set to take place on April 30 at Hilton Chennai.
He highlighted the significant transformation in OOH, from hand-printed billboards to the growing prominence of Digital Out-of-Home (DOOH), which now holds a double-digit share of the...
Bishwajeet announced his new position via Linkedin
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
These appointments align with the trend towards advertisers running Global OOH Campaigns.
The outdoor strategy included branding across iconic city locations, busy marketplaces, hangout zones, offices, and malls, alongside premium in-flight visibility.
Pinwheel platform allows agency partners to directly fund vetted environmental programmes
The competitors can win upto INR 1 Lakh by simply sitting for 8 hours