Can-Victor Sahin, Co-Founder & CEO of Berlin-based Retalos, provides an analysis of how Performance Out-of-Home Marketing (POOHM) will provide advertises with inbound data feedback on the...
The branding has been executed in association with Times OOH and The Brand Sigma – the agency for this campaign
Geopath will utilise state-of-the-art data, technology, and media research methodologies – alongside a holistic integrated approach – to provide powerful tools that give advertisers the ability...
This contract will be managed by JV STDecaux, 60% held by JCDecaux and 40% by Shanghai Shentong Assets Management Co., Ltd.
Activation unlocks access to thousands of Intersection screens located in high-density areas across the U.S. on Broadsign-supported DSPs
Brand advertisers will be able to use Adstanding's self-service platform to access a network of 250,000 digital screens across North America
The collaboration is designed to drive DOOH expansion in the southern markets
Ad tech company rebrands Campsite DOOH demand-side-platform (DSP) as Broadsign Ads, extends platform to support new regional markets
Partnering with Vistar to streamline its business operations technology enables GSTV to focus on its core expertise of creating and delivering compelling media experiences across its...
The project pushed the definition of OOH with a collaborative use of technologies that digitally immersed fans into the NBA bubble's virtual stands from home