2,000 UpMedia DOOH screens on elevators in premium shopping malls, office buildings, hotels, and residential buildings will be integrated via the Hivestack SSP
Installed on a large 100x50 ft billboard, the campaign has garnered 1.5 million impressions so far.
“In adding our growing portfolio of digital airport advertising to Vistar’s platform, we are making it as easy as possible for brands to access our network...
After Bandra Focal, Asia's largest billboard, the Mumbai-based media owner continues to push the envelope for India's OOH landscape
Shashank Shah, Co-Founder, UtopiaTech shares his thoughts on the changing trends and landscape of the Indian OOH sector ahead of the upcoming OOH Expo in Delhi...
PerView solution provides buyers and sellers the ability to measure every type of OOH media asset using dynamic, deterministic data to deliver up-to-date measurement insights specific...
Vikas Nowal, Country Head & Co-Founder, Interspace Communications points out that currently the content on the digital OOH screens in India are not compelling enough; they...
Haresh Nayak, Founder & CEO, Connect Network says the rapid increase in number of DOOH screens available across the country is a testament to this medium’s...
DOOH gives advertisers the chance to be more creative at a much lesser cost, says Dipankar Sanyal, CEO, Platinum Communications
Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but...