The campaign 'See the Game Like We Do' highlights Indian Olympians' pursuit of glory
Bariblu's DOOH platform will be equipped with precise audience measurement provided by Admobilize software for the Starled and by Quividi software for the totems of the...
Aniruddha Haldar will be speaking on ‘Connecting with consumers countrywide: The OOH experience’
The experience centre offers an immersive visual experience, showcasing the latest LED COB and MIP technologies and products.
Praveen Vadhera, CEO of Indian Outdoor Advertising Association (IOAA) talks about the apex body’s plans for the audience metrics platform Roadstar that is designed as the...
The winners will receive their metals at the OAA 2024 awards function on July 27
“Partnering with the OOH Advertising Convention enables us to be at the forefront of industry innovation, where technology and creativity converge are setting a new pace...
Media owners highlight the need for regulations that align with global standards and prioritise safety and sustainability.
EverGlow aims to showcase cutting-edge DOOH innovations and solutions
“As OAC 2024 will be held in Bengaluru, our strategy to integrate a pan-India audience involves highlighting our adaptable and innovative advertising solutions” says G Rammohan,...