The Outdoor Asia team went outdoors in Mumbai and Kolkata to gather people's views and perceptions about outdoor advertising.
The sites and properties up for bidding are located in Rohini Zone, Karol Bagh, Civil line Zone, Narela Zone, S P Zone and City Zone
The brand organised a high-energy performance by cheerleaders at the Buddh International Circuit in New Delhi, followed by gravity defying stunts by professional drivers on the...
The industry body has also circulated a note on accreditation of advertising agencies
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very...
Brand believes that new brand positioning and the identity of OCM is crucial to the forward path of the brand
Vodafone Odisha Circle believes that without using outdoor media as one of their display tool, no brand can achieve 100 per cent reach among their TG.
One of the oldest publication brands in the country, Amar Ujala understands the emerging necessity of OOH advertising platform in the industry and aims to provide...
Audi Q3 raises high awareness level among its target audience through large format media, with vital facts about SUVs and invited them to experience the Quattro.
The three-stage OOH campaign was executed by Laqshya Media Group