Clear Channel Mudra, a unit of DDB MudraMax, executed the innovative outdoor campaign for the launch of the Golden Amber Lager Beer
Also, OOH revenue has increased 5.5% in the first six months of 2014 compared to the corresponding period of 2013
The OOH firm has exclusive rights on 8,000 Gujarat State Road Transport Corporation (GSRTC) buses that connect with all parts of the state
These carts serve the dual purpose of transporting citizen citizens and differently abled people across railway platforms and as advertising media
The event was also marked by the launch of'East Bengal Deo' by the players
Leading OOH firm Accord has executed the campaign
Socialab agency and Lipton engages young audiences by providing them a cool breeze at Bus-Q-Shelter in Athens. Read How!
Using this tool, clients can optimise their creatives on OOH media formats, view the displays in virtual day and night time, conduct distance mapping and also...
Outdoor Media Centre (OMC) reports that digital was up 30% to £68.3m, the biggest ever quarterly figure
Harsha Joshi is an industry veteran who brings with her over 23 years of experience in media buying and planning, branded content and media audit and...