As Head - Brand & Content, Marketing Department, Kumar will be responsible for building up the company’s communications and marketing strategies
The utility comes with a 32-inch LED screen for advertising, an interactive screen for payment gateways, a bar code scanner, money acceptor and receipt provider
The civic body hopes to mop up much more revenues through this initiative in order to achieve its annual advertising revenue target of Rs 25 crore;...
In a circular sent to its members and specialist agencies, IOAA has stated that it shall directly write to brands that have used any unauthorised outdoor...
This exclusive deal will deliver all broadcast production and have secured advertising revenue through in-ground advertising rights during the matches.
The OOH advertising too was set in regional contexts, and that worked for the brand
Allotted for 10 years, the company will handle the rights for inside and outside media; along with activations at experiential spaces
The campaign, planned and executed by The Social Street, consisted of larger-than-life 3D figurines of a batsman’s avatar with the player himself missing -- symbolic of...
Arcona has partnered with Advir, a programmatic monetisation platform that specialises in AR and VR; Advir would allow owners of Digital Land to indicate which areas...
New integration gives brands and agencies access to Broadsign’s global network of DOOH publishers with enhanced automation and data-centric DOOH campaign planning