Roda Mehta pioneered some of the most outstanding initiatives in the media & advertising industry in India
The exclusive deal involves title rights, on-ground and in-stadia advertising rights for all the cricket matches played during the ongoing Sri Lanka v/s Zimbabwe and forthcoming...
The Indian part of the FIA road safety campaign has been kicked off on JCDecaux’s Citylights media in Delhi NCR
The reserve price for the first year for the package covering Delhi Area is Rs 39,34,08,000, whereas the reserve price for the package for the South...
Sonal returns to Ogilvy India where he had worked until 1999; Piyush Pandey says this is a first-time designation at Ogilvy & Mather in keeping with...
ENO Cooling leveraged augmented reality (AR) for its Freeze Off campaign to create a live interactive brand experience for consumers. The event was organised in a...
Milestone Brandcom planned and executed 2 eye-catching innovations and a multi-city campaign that powerfully communicated the efficacy of Garnier Men’s face wash product
Joy Bhattacharjya Joy has been a director with the Kolkata Knight Riders and also consults with both content and marketing organisations
The global OOH major has one a 20-yr exclusive contract for advertising on bus and tram shelters in Helsinki
RLDA-NBCC MoU to develop smart railway stations will likely to create new OOH investment opportunities at those transit locations