Xiaomi has strategically placed its hoarding announcing the launch of its new smartphone right next to the OnePlus 7 campaign with a clever jibe
The brand’s ‘Way-O Way-O’ slogan is part of its World Cup campaign meant to resonate with cricket lovers across the country
Dasgupta’s appointment is in line with Havas Group India‘s overall strategy of accelerating growth by breaking silos across creative and media functions
The campaign, executed by Platinum Outdoor, is targeted at the youth segment that is a high user of mobile data
The on-ground activation celebrated the success and completion of three years of its Dettol School Hygiene Education programme
The multiplex brand aims at increasing advertising revenues from AOR agencies
The brand’s month-long national campaign, executed by Kinetic India across India, is a celebration of its iconic line, ‘Britannia Khao World Cup Jao’ and the completion...
Executed by Kinetic India, the ‘Anglatarar’ Indo-Swedish collection from IKEA converts the frisking zone of Rajiv Gandhi International Airport into an IKEA experience zone
Innovative bus shelters, washroom branding and free taxi rides were some of the initiatives rolled out by the youth TV channel brand to target youth
The brand helped people reach inaccessible areas to cast their votes by mapping these difficult regions and arranging a convoy of Jeep Compass vehicles to transport...