The campaign illustrates the growing participation of regional brands in OOH advertising
PPDS will be showcasing its latest suite of Philips digital signage, professional TV and collaboration-inspired interactive display solutions
Platinum Outdoor has executed the multi-format campaign in three cities using 1,400+ media units
Vinkoo Chakraborty shares her perspectives on the factors driving OOH growth in the current festive season and how this growth will be sustained in the coming...
The holographic visual is made possible with holographic fans that produce a 3D image seemingly floating in the air by having the spinning fan invisible to...
EE, Zoom By Ocado, Solgar, The Trussell Trust are among the award winners
The #UpgradeTohBantaHai campaign used both offline and online media.
The ban applies to both manufacturing and use of plastic flex within AP and it remains to be seen how this will impact the OOH industry...
With the plethora of advertising options available today, the out-of-home advertising medium has evolved to be more conversational. Real estate brand Square Yards recently unleashed a...
24 million children to be reached through Dettol Hygiene Olympiad in 2022