Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions says that DOOH brings advertising to life, but these are still early days for this medium as DOOH media...
Mayhew was a winner in Ocean’s annual digital creative competition
The agency chose one of the busiest junctions of Mumbai – Mahim Causeway -- for the billboard activation; 100+ people volunteered to participate in the activity.
The advertising veteran passed away on Tuesday in Mumbai.
‘Always knew that OOH will create big opportunities’
Hyundai's IONIQ 5 is seen advertised on Zest's billboard on the Eastern Express Highway, which entered the Guinness Book of World Records for the most number...
Sandipan's role will see him bolstering the group's presence in South Asian markets apart from India like Pakistan and Bangladesh
The terms of engagement and the lines between physical and digital have blurred to a significant extent because of which brands now need a better integrated...
Right people in the right place can drive revolutionary change, says Nabendu Bhattacharyya, Founder of ideacafe.agency
Vasant Jante, Founder & CEO, VJ Media Works shares his perspectives on the fast-changing Indian OOH agency landscape
