The first three sessions at OAC 2023 covered broad topics such as gamification of ads, media mix modelling, and using ideas to attract budgets.
The brand aims to widen its consumer base outside it’s home base of Kerala.
Powered by Google’s ARCore and Geospatial API, SPACE INVADERS: World Defense launched on Tuesday, July 18 in cities across the world
The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry's efforts to deliver the best value and profit from it.
The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states
Participants can submit original ideas, six of whom will be featured on Ocean's premium full motion DOOH network.
The esteemed jury evaluated and shortlisted entries from across 6 categories
Haresh Nayak, Founder & CEO, Connect Network says the rapid increase in number of DOOH screens available across the country is a testament to this medium’s...
The campaign was conceptualized and executed by Platinum Outdoor, a unit of Madison World
Most digital assets are located in prime locations, and being viewed by primarily the same group of people. Hence, that helps with increasing the frequency but...
