Water heater Brand Racold Thermo along with agency OAP highlight the benefits of hot water bath innovatively on the outdoor media.
The brand did a thorough research before going for the OOH media to mark its entry in the Kolkata market.
The campaign uses some innovative elements to tap the TG near the brand showrooms
The outdoor advertising medium has always been used extensively in communicating Jagran's brand imagery in the country. At the UP Talks OOH event organised by VJ...
In a bid to strike a festive chord with its TG, Vodafone went on a major branding splash in Kolkata and Delhi. The brand booked strategic...
'Open Up with Half Rate Calling @ Rs. 22' is the new OOH campaign launched by Tata Docomo to educate customers on their new tariff plan...
The visuals used in the campaign to announce Season 4 of Zee TV's'Dance India Dance' reality show define a dance mood with a tagline supporting it.
The telecom major tries to associate the audience's excitement for Formula 1 with the brand name through 3D effect on hoardings and on-ground activation in Delhi.
Planned and executed by Laqshya Media Solutions, the campaign used 250 OOH media units across 20 cities.
Various OOH formats have been used to promote'Yeh Hai Aashiqui' a reality show on Bindaas.