Zee Melt 2016, an innovative marketing and design event spanning over 2 days started in Delhi today with a well-thought range of sessions and workshops involving...
Just before its launch in India, Ford Mustang engages with consumers through an innovative campaign involving motion sensing billboards displayed at Delhi and Mumbai airports.
Raymond partnered with MOMS Outdoor to promote and celebrate the everyday life with their new campaign,"Celebrate this Onam with Fashion.
Post an exhaustive process of meeting various agencies to an elaborate pitch process that included multiple agencies across India, IKEA finally have selected Dentsu Impact as...
Online fashion marketplace Myntra targets fashion savvy youth of Bangalore through outdoor media when it came to publicising their new feature"try and buy.
To enhance the communication, the brand did an LED innovation on billboard highlighting the features of the product at key congregation points.
Sapphire Media has won bus brading rights of 150+ city buses of Haryana Roadways.
The van toured 40 theatres, two beaches and 20 hotspots in Tamil Nadu and attracted a huge crowd which gave them good mileage. The innovation garnered...
It is estimated that the marketing spends for the brand will be around Rs.35 Crores.
The unique'Billboard' will track real time carbon emission levels saved in the city and the 15 day campaign is powered by WRI, aiming at encouraging sustainable...