Having got the rights for 5 years, the company will build formats at the station entry and exit points
The tender will be allotted for 7 years
The 3-year rights have been awarded to Pioneer Publicity, Advert Communications and Outdoor Communication
Brands bag semi-naming rights for 3 metro stations, with Pari Chowk having gone for an annual fee of Rs 1.62 crore
The company has won two long-term contracts for train wrap and branding in the station ticketing area
Amazon Prime Video creates an OOH buzz across 10 major cities to promote the new web series
Dice Media along with CupShup leveraged cup branding to cover 200 corporates in 3 cities to promote the show
The technology partner will enable remote access to BenQ’s digital signage through the pre-installed TeamViewer QuickSupport agent
Due to non-participation from the industry, the authority will retender both properties with minor changes in the terms
The policy drafted on the basis of a study calls for controlled use of large media to reduce clutter