DOOH inventory, more sophisticated planning tools are contributing to sustained OOH growth, he says.
Ocean is awarded the rights to develop and market 43 digital advertising screens, murals and experiential spaces within the power station.
Transit & DOOH media expansion, DOOH innovations, and the general uptick in consumer confidence will all contribute to sustained OOH growth, states Imtiyaz Vilatra, Managing Director,...
Complementing PPDS’ growing digital signage range, the new Philips S-Line digital signage ‘stretch’ displays deliver high-impact content with effortless back-end control, maximising environments where space is...
The novel outdoor activation is unveiled in 3 cities, Bengaluru – Orion Mall, Chennai- Express Avenue & Delhi NCR- Ambience Mall
EE, Zoom By Ocado, Solgar, The Trussell Trust are among the award winners
The WOO President highlights the significance of automation. “ When you invest in automation you also create the ability to trade programmatically and to overlay data,â€...
The global SSP platform for DOOH, Lemma, has appointed Wasiq Kidwai to accelerate growth and business development in Australia.
The brand teamed up with Moving Walls to power the 2-phase pDOOH campaign
The multi-city campaign has been executed by El Shaddai Marketing & Advertising