Media has transformed newspapers into e-papers and television into mobile apps and now is the time for the outdoor to evolve.
Commuters are travelling on metro in great numbers and this has increased chances of innovation and expansion for outdoor advertising, said Sanjay Kapoor, GM & Head...
As breakaway sessions on Day 1 of OAC 2016, the contestants of YOC and Young Outdoorians! Contest 2016 were briefed by the respective anchors to create...
Speaking at OAC 2016, Vikram Sakhuja, Group CEO, Madison World & OOH took us through the real-time scenario as to where OOH stands vis-Ã -vis print, radio,...
Use of static and moving LED lights made the latest outdoor campaign of Gionee Mobiles stand out in 40 Indian cities.
Rahul Taneja, Chief Business Officer of Jabong, will share his perspectives on the theme"How OOH helps E-com brands in customer acquisition? Opportunities & Challenges
Deepankar joins Neo@Ogilvy from Havas Media where he was leading the digital strategy function while working with brands such as Star TV, Sun Pharmaceuticals, LG, Amway,...
He comes with more than 15 years of experience, specializes in brands across categories ranging from FMCG, E-Commerce businesses, Apparels, Financial Sectors, Retail, Real Estate and...
Mr Sharma will speak on the theme"How Metro networks can attract high-end brands to advertise on Metro media on Day of the Convention
Under the change in leadership roles, Raju Markandeya has been elevated as the new COO while Adil Khan has taken over as Head - North region.