Ideacafe Roots aims at addressing brands communication needs in Tier 2 and Tier 3 cities
The campaign, executed by GroupM OOH Solutions, featured eye-catching bus shelter installations in Delhi and colourful wraps on 20 buses in Mumbai, ensuring high visibility and...
The DPAA Video Everywhere Summit has a history of showcasing Broadway talent
This change marks the company’s evolution from a leading Out-of-Home (OOH) advertising agency into a comprehensive media solutions provider.
Barry Frey, President & CEO of DPAA shares the learnings from DPAA brand and agency conversations
Coral Media also won the ‘Campaign of the Year’ title for the ‘Digitally Donate Karo, Paytm Karo’ campaign in the Out Of Home Advertising Awards 2024,...
Sheldon Silverman, CEO of SmartBomb speaks about retail media networks at the WOO Global Congress in Hong Kong
Mindshare bags Gold for innovative Use of Activation
Rural Marketing veteran Sandip Bansal, who was heading Rural Practice at GroupM, has moved on from GroupM and is planning a new rural marketing initiative. In...
Deal to broaden OOH specialty agency access to OutMoove’s flexible, targeted pDOOH campaign tools globally
