With more than 2 decades of experience, he has been developing revenue streams, managing sports franchisees and leagues, working with Athletes, executing global sports properties
Globally, advertisers are trying to rein in marketing expenditure in a low interest rate, cost-conscious and return on investment environment
Anil Viswanathan takes over from Prashant Peres as Director – Marketing (Chocolates), Mondelez India
The brand has won the highest accolade for ‘Sehat ki Chuski’, beating campaigns from all over the world
Prior to joining Broadsign, Green spent eight years at Google, where he helped grow the company’s cloud-computing division and managed its relationship with Canadian tech giant...
An independent business leader, adviser & entrepreneur, Matthew Dearden works mainly in advertising, leadership and change, especially in OOH media; his clients include investors, media owners,...
Oreo brings India together with its global ‘Oreo People’ campaign. The brand rolls out new global campaign, simultaneously across 50 markets in AMEA, LA, MEU, localizing...
This exclusive deal will deliver all broadcast production and have secured advertising revenue through in-ground advertising rights during the matches.
FEPE Congresses look at the big issues impacting the global OOH industry and also offer delegates valuable insights into the business of navigating such a rapidly-changing...
The OOH advertising too was set in regional contexts, and that worked for the brand
