The campaign has been deployed on various formats such as hoardings, bqs and unipoles
Times OOH senior management talks about what it took to grow the company's turnover ten-fold in a matter of 7 years
DOOH has the makings to make it big, say industry leaders
6 global OOH trends impacting India are: (i) Rise of the Destination, (ii) Rise of Experiential; (iii) Planning Convergence; (iv) Technology in Buying (including Automation); and...
In the overall tally, Milestone Brandcom picked 15 metals, while Madison Out-Of-Home bagged 9, and Kinetic Worldwide India, GroupM Dialouge Factory & Brandscope India won 5...
The outdoor advertising contest for young OOH professionals is underway; results to be declared on Day 2
The technical knowledge about DOOH and its consciousness among the media players will help the industry grow
Session was moderated by Sam Balsara, Chairman & MD, Madison World, and addressed by Alok Jalan, Managing Director, Laqshya Media Group, Bhavana Mittal, Head of Media,...
OAC 2014 gets underway at Grand Hyatt, Goa
Yip sees the growth drivers as expansion of transit infrastructure, personalised device engagement, use of programmed networks, improved performance standards, rise of e-commerce, technology improvements, internet...
