Launched across Delhi, Gurugram, Mumbai, Pune, Bengaluru and Hyderabad, the campaign is live across 600 display screens
The 112 sqft 4K Laser DLP® Video wall, fully supports 4K resolution, 4K control system and Semi-Outdoor LED Displays
Also, programmatic OOH buying is gaining momentum, he says
The competitiveness of the medium centres on how it gets ‘faster, better, cheaper’
The Royal Navy, Amnesty International UK, Ancestry, Mars, Inc and Stonewall are among this year’s winners
Red Bull makes a creative move to announce BC One, the biggest dance battle on OOH
COTEX Textile is 100% polyester i.e. recyclable and with the finest quality, available in different sizes and supports different printing technologies
Adda52.com’s 2nd brand campaign targets people from all walks of life and make them aware of the potential poker player in them
The brand launched its maiden marketing campaign keeping OOH as a core communication tool to catch the youth
The Japanese apparel brand undertakes unique display activity to mark the opening of its 1st ever store in India