As part of their multi-city OOH campaign, IOAA has already rolled out its billboards in Bangalore while the next cities will be Mumbai and Delhi soon.
Before joining IKON, Prabhakar worked as Senior Media Director with Dentsu Communications.
UP Government's outdoor campaigns in Mumbai accounts the state's infrastructural growth in order to attract industrial interest.
Shashi Sinha, VP, Laqshya Media, Emmanuel Joseph, Deputy Media Manager, FBD Division, ITC, T Keerthi Vardhan Reddy, Head Brand - Mobile/DTH/Money - TN Circle, Bharti Airtel,...
Lokesh Kumar, Director, IKON, addressed a session titled'Are regional markets primed for accelerated growth?' at the Tamil Nadu Talks OOH! Conference organised in Chennai the Tamil...
It is not uncommon to see two competing brands making their value propositions in the outdoor in close proximity of each other, often from the very...
Indian OOH leaders believe that adoption of best practices, quality improvements across the board, and some course corrections will go a long way toward driving the...
Down the years, category advertisers like BFSI, media & entertainment, FMCG, telecom and real estate have had a domineering presence in the Indian OOH space. These...
The device can be placed inside cars, buses and planes, and at hangout zones, restaurants, malls or any other place where target consumers visit and spend...
The brand taps airports to drive home its message to TG
