The company enhances online advertising performance by enabling more relevant and contextual campaigns with accurate and granular location and geometry data of the world
The Congress has directed focus on 4 areas -- making a case in a digital world; taking the digital revolution out of home; reclaiming the creative...
The agreement with CiR gives every JCDecaux airport direct access to the global passenger and traffic information of 550 airports
A panel discussion on digital OOH at the FICCI-FRAMES organised in Mumbai brought forth the compelling factors that will drive digital OOH growth in India
With Steora® Urban street benches, developed & promoted by the Croatian firm, users can upload videos or pictures to chosen benches and set campaign duration and...
Tepid macro-economic conditions largely responsible for the lack of buoyancy in OOH business in most markets across the country, says industry leaders
The global public display market can be expected to grow from $6 billion in 2016 to $13.7 billion by 2021 in revenues
Increasing use of digital signages in OOH advertising is one of the key contributing factors
The agency will be headquartered in Gurgaon
DPAA is a digital out-of-home marketing association that has created a strong community environment in which members drive and promote their digital capabilities.