The study conducted by Australia-based Neuro-Insight for Ocean Outdoor shows that Full motion DOOH is 2.5 times more impactful than static OOH sites and online video...
Rising consumerism in the non-metro markets augurs well for OOH advertising
The campaign is aimed at building audience for the reality show
The mandate includes media investment and strategic partnership covering print, television, online, OOH and radio
The mandate covers OOH, print, television, radio, and cinema
Tim Bleakley, CEO, Ocean Outdoor, talks about the Group’s pioneering DOOH media initiatives and investments, and what it took to develop super-premium, iconic media sites. Edited...
As part of a multimedia campaign, over 50 billboards with the title 'Torrents Morghulis' were strategically placed in key locations across Mumbai, Delhi and Bengaluru by...
UM handles the BMW account globally in more than 44 markets and now the mandate has been extended to India as well.
Sanjay Nanavare has 28 years of experience in media ad sales. He has worked with leading newspapers, magazines and television channels
Indian OOH media is expected to witness 10% growth. While the highest growth is expected for digital i.e. over 35%, traditional formats like TV and cinema...
