DDX Asia expo: Building an ecosystem approach to digital display solutions business
Pawan Bansal, Chairman, IOAA spoke about the industry body's high priority areas in his address in the 2nd World Out of Home Organization (WOO) APAC Forum...
Solution helps media owners maximise monetisation opportunities by consolidating demand from multiple supply-side partners
Programmatic is connecting DOOH to mainstream media ecosystem: Gulab Patil, Founder & CEO of Lemma
The company enhances online advertising performance by enabling more relevant and contextual campaigns with accurate and granular location and geometry data of the world
The partnership enables media owners to access real-time, campaign-level audience and impression data directly within the DoohClick platform—enhancing transparency, performance tracking, and data-led planning across OOH...
Bright Outdoor Media secured exclusive advertising rights for Navi Mumbai Metro Line 1, enhancing its OOH portfolio with 85,000 sq. ft. of ad space across 11...
A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of the total OOH revenues is...
These appointments align with the trend towards advertisers running Global OOH Campaigns.
Pinwheel platform allows agency partners to directly fund vetted environmental programmes