The partnership follows Koddi’s recent expansion of its retail media capabilities in-store and on-site
These mobile platforms will offer live online darshan of Lord Vitthal interspersed with branded content, allowing advertisers across FMCG, BFSI, health, and tech sectors to connect...
Programmatic media buyers can now leverage Broadsign In-Advance to secure guaranteed DOOH campaigns months ahead of delivery using technology built on top of familiar automated trading...
Aman Nanda, CSO & Head of Marketing, Times OOH, discusses AI's role in reshaping the OOH advertising landscape.
The campaign is executed by Laqshya Media Group
Jithu Prasad, Founder and CEO of Advertalyst suggests that AI can help unlock more budgets for OOH, giving advertisers the much-needed confidence with data-backed analysis for...
Girish Ahuja brings a wealth of experience, having previously overseen the cult brand 'Milton' along with other notable brands like Treo, Milton ProCook, Spotzero, Euroline, and...
The ROADMAP Reach & Frequency (R/F) model promises precise, methodology-driven insights down to the individual billboard asset, providing users with an efficient and more accurate way...
The initiative aimed to create a memorable in-theater experience for moviegoers.
Vipul comes with close to two decades of core consumer marketing experience, having worked across five different industries: FMCG, Telecom, Automobile, Fashion Retail, and now the...