Shashank Srivastava will be sharing this perspectives on 'How OOH can take a brand campaign many a mile'
George Kovoor will speak on the 'The 2Ps for Business - Purpose & Profit'
The panel speakers are Gaurav Mehta, CMO, Noise; Atul Shrivastava, CEO, Laqshya Media Group; and Junaid Shaikh, MD, RoshanSpace
The panel discussion will centre on resolving the underlying issues that limit Indian OOH industry's efforts to deliver the best value and profit from it.
Atul Shrivastava will be sharing his perspectives in a panel discussion on 'How to prevent commoditisation of OOH buying'
The campaign, executed by Laqshya Media Group, covers over 100 cities across 8 states
Basis' omnichannel DSP provides marketers with access to Vistar Media’s marketplace for DOOH media
The campaign, executed by The Brand Sigma, includes train wraps as well as internal train branding.
Vikas Nowal, Country Head & Co-Founder, Interspace Communications points out that currently the content on the digital OOH screens in India are not compelling enough; they...
The airline which commenced operations in 2015, has reached the coveted milestone of carrying 50 million passengers.
