The outdoor industry needs to collaborate with people beyond the out-of-home genre to give it a leap across the country
Manu Seth, Marketing Director, HTC India; Sharat Sharma, Director Operations, Delhi Metro Rail Corporation; Sunder Hemrajani, Managing Director, Times Innovative Media; Siddharth Subramaniam, Principal Manager, Media,...
The outdoor campaign covered 500 touch points in Mumbai, Delhi, Bangalore, Pune, Ahmedabad, Surat, Rajkot and Baroda
The campaign communicates the benefits of three offerings -- Century Ply, Century Laminates and Century Veneers
Industry leaders believe that innovative media and improved monitoring systems will accelerate OOH business growth in the state
The Kerala OOH industry is assiduously etching a new growth story that revolves around self-regulation, good governance, social responsibility, and above all, client-centricity. The OOH industry...
Milestone Optimizer introduces a new measurement matrix called Gross Impression Points (GIP) that measures the reach and frequency of an OOH campaign, thus serving as a...
The innovative campaign is directed at Vodafone customers, encouraging them to switch to receiving phone e-bills and thereby save paper, and in turn, trees.
Around 3.4 million passengers travel through London City Airport each year
SelvelNext illuminates Nazrul Tirtha with laser display show & ambient lighting
