As the New Year unfolds industry players and specialist agencies that Outdoor Asia spoke to list down their plans for the year-- in short their resolutions...
Pan masala brand Pan Villas executes a high recall campaign in North India
A media study done by Laqshya Media Group reveals that outdoor ad spends grew by 8% during H1 in FY 2013, compared to the same period...
Organized by VJ Media Works, the event brought all the important stake holders of the OOH industry, such as Authorities, Brands, Agencies and Media Owners, on...
Kick starting the 3rd edition of Talks OOH to be held in Uttar Pradesh on November 15th in Lucknow, the keynote address will be delivered by...
The outdoor promo handled by Milestone Brandcom reflects the adrenaline rush synonymous with the show.
DDB MudraMax depicted the story of Mahabharat on OOH to promote Star Plus' new show using the right blend of scale and innovation.
Allan Hill, Founder and CEO, ODEX, highlighted the need for the Indian OOH industry to embrace new technology which would pave the way for faster and...
Right Angle Media captures the attention of passersby with eye-catching and natural ambience of the movie on bus shelters in Dubai.
The advertising agency uses Lenticular Printing to create an innovative secret campaign for Anar Foundation, by sending out a message on the issue of child abuse...